MARKETING OPTIMIZED

Most organizations don't put enough deliberate effort into improving the hiring process let alone trying to hire superstars.

Mental health injuries unlike physical ones are invisible and that makes it hard to help those that need help.

Writing Marketing Operations professionals will need at one point or another. Proposals. Requirements. Test Cases. Root Cause Analysis.

If your team were game characters, what class would they be? Understand the needs of each class to help them reach their full potential.

As 2021 fades into memory and we greet 2022, we can take stock of test outcomes, ourselves, and what we want to try and accomplish in 2022.

I've had the good fortune of learning from a number of excellent leaders. Incorporating their approaches into my personal management style.

Taking a moment each day to remember all the good, can help put your stresses in perspective and hopefully melt them away completely.

Fail Fast, Learn, and Iterate. An approach to increase success and mitigate risk. Help your team make the change in approach.

Many organizations have made materials available online and often at no cost. Continue personal development with these online resources.