William LumSep 30, 20214 min read8 steps plan for Marketing Ops to launch a successful CDPBuilding a CDP properly will take a lot of care. Here are the step to planning a successful CDP deployment.
William LumSep 22, 20216 min readWhy you need a CDP for accessible unified coherent customer data.A customer data platform (CDP) builds a single, coherent, accessible, complete view of each customer.
