September - 2021

Sep 30, 20214 min read

8 steps plan for Marketing Ops to launch a successful CDP

Building a CDP properly will take a lot of care. Here are the step to planning a successful CDP deployment.

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Sep 22, 20216 min read

Why you need a CDP for accessible unified coherent customer data.

A customer data platform (CDP) builds a single, coherent, accessible, complete view of each customer.

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