RevOps | MarketingOptimized

Aug 304 min read

Strategic Approach to Filtering Competitors from Your Lead Generation Process: A Guide for Marketers and Sales

Recently I heard the question "...should I filter our competitors (some are also customers)?" How to decide what to do and how to setup.

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Jun 255 min read

Importance of Periodically Performing a Privacy Audit and How to Do It Right

We collect vast amounts of information on our users. We must ensure you're handling user data responsibly and securely to avoid concerns.

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May 315 min read

B2B Privacy: Consent Regimes and Management

Data consent regulations vary by region. Work with your legal team to group by Consent Regime, Business Relationship and Channel.

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Apr 216 min read

Unlocking the Power of Your Data: The Essential Guide to Data Integration

The value of data continues to increase as you add data hungry platforms (Machine Learning and Artificial Intelligence).

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Mar 308 min read

The Ultimate Checklist: Running a Webinar

Running a webinar let's you showcase your expertise and is a great way to continue the momentum of other demand generation efforts.

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Dec 4, 20236 min read

Revolutionizing Business: The Power of AI in Transforming Marketing, Sales, and Customer Experience

AI is now being used in a wide range of industries. It is helping to aid and automate Marketing, Sales and Customer Experience.

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