William LumDec 17, 20205 min read2. Maximize engagement and reduce campaign audience conflicts with Content to Audience Match rulesPrioritize Segments of companies and group contacts by role, then match content recommendations to them
William LumDec 10, 20204 min read1. More effective campaigns depend on crisp targeting and proven content matchesFor more effective campaigning, get a better understanding of who to target and what assets are proven to work best
